Is your e-commerce project viable? Can it make a profit? How long will it take to make a profit? Baldwin looks into it and gives clear advice.
Your e-commerce project: viable or not?
Webshops can make it or break it. The probability of success is hard to predict with a scientific precision because e-commerce is still too young. Still, there are some elements you should consider before jumping into your adventure.
Baldwin is the ideal partner to estimate the probability of the success of your plans in advance.
Preliminary investigation: thorough and concrete
- Thanks to our own research model, you will quickly get a realistic perspective on the probability of success of your e-commerce project
- We are good listeners and we will challenge your expectations and plans
- Together we will look ahead and think long term
- In the end, you’ll get a clear and honest analytical and advisory report
Baldwin tests your e-commerce plan using 4 steps
1. Your motivation and expectations:
- What do you want to sell on your webshop?
- What does your market environment look like?
- How will you organize your business?
- What is the goal of your e-commerce project?
- What is your idea of the profit you will get out of it?
2. The unique character of your product, service or method:
- Are there competitors who sell something similar?
- Are you providing a better or cheaper alternative for existing products or services?
- Is your method innovative and does it match with the needs of consumers?
- Is your collection extent enough or, on the contrary, specialized enough to become the online reference within your country and/or abroad?
3. Your online competitors:
- Who are your national and international competitors? And what is their market share?
- How are your prices compared to your competitors?
- Which marketing tools do your competitors apply? And do they work?
4. Relevant search terms for your product or service:
- Which search terms do your consumers use and how often do they search for your product or service?
- On which search terms do your competitors bet and does it work?
- How much does it cost to attract new clients using keyword ads?
Do you have e-commerce plans? Let us help you get started with our clarifying research of the probability of success. Contact us now.